Why Businesses Use On Hold Messages
A recent survey of over 1500 company owners provided these responses when asked why they use on hold messaging:
- Building image and professionalism: 74%
- Promoting the sale of products and services: 72%
- Avoiding silence on hold: 58%
- Entertaining or informing callers while waiting: 56%
- Preventing callers from hanging up: 31%
Your Brand Voice
On-hold messages are a great way to inform callers and reinforce your brand strategically. Easily coordinate on-hold messages with your overall marketing efforts.
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